Middlewich Car Hire Privacy Policy

Data Collection Practices

We gather and manage various types of personal information, including:

Your Information Usage

Your personal information is utilized for these purposes:

• Service Delivery in Middlewich (Contract Performance):
  • We handle the processing and management of your car rental reservations and contracts in Middlewich. This includes verifying your identity and confirming that you meet our rental criteria. We also coordinate the collection and return of vehicles, along with processing payments and managing any associated deposits or fees.
• Customer Communication in Middlewich (Contractual Basis):
  • Issuing booking confirmations, updates, and essential rental details. Addressing your questions and offering customer assistance. Informing you about any changes to our services or policies.
• Marketing Permissions and Interests in Middlewich:
  • We may send you promotional offers, newsletters, and service updates based on your consent or our legitimate interest. Opting out is always an option.
• Service Enhancement for Customer Satisfaction:
  • Assessing website interactions to refine user experience and service functionality. Conducting evaluations to improve our vehicle selection and offerings in Middlewich.
• Legal Compliance in Middlewich Car Hire:
  • Meeting local legal, regulatory, and tax obligations. Safeguarding against fraud and maintaining service security. Addressing disputes and upholding our terms of service.

Data Sharing Practices

Sharing Your Information

• Local Service Partners: We collaborate with third-party companies, including payment processors and IT support, to provide our services. These partners are bound by contracts to safeguard your information.

We do not share your personal information with third parties for marketing.

4. Data Protection

We adopt suitable technical and organizational measures to safeguard your personal information from unauthorized access, alteration, disclosure, or destruction. Our practices include encryption, access controls, secure servers, and routine security evaluations. Nonetheless, it is important to acknowledge that no method of internet transmission or electronic storage can guarantee absolute security.

Data Storage Policy

We keep your personal information only for as long as needed to achieve the purposes for which it was gathered, including compliance with legal and accounting obligations. The length of retention varies based on the type of information and the specific circumstances surrounding its use.

6. Your Rights in Middlewich

Your rights under UK data protection law in Middlewich:

• Access to Your Personal Information: Obtain a copy of your personal information on file.

For assistance with your rights, contact us using the details below.

Cookies and Tracking Practices

Our website utilizes cookies and similar technologies to improve your browsing experience, assess site traffic, and customize content. You have the option to adjust your cookie preferences via your browser settings at any time. This allows you to control how we collect and use your data while visiting our site.

8. Updates to Policy

This Privacy Policy may be revised from time to time to align with changes in our practices or legal obligations. Any updates will be reflected on this page, accompanied by a new "Last Updated" date. We recommend that you periodically review this policy to stay informed about our privacy practices.

Middlewich Contact Information

For inquiries regarding our Privacy Policy or data practices, please reach out: